Our Story
About Edible Earth – Pure, Potent & Purpose-Driven Australian Wellness
Founded over five years ago from a place of profound loss and love, Edible Earth was born after the tragic passing of our founder’s fiancé, father to their 2 small children, to terminal GBM brain cancer. This journey exposed the reality of the supplement industry when they were searching for ingredients that could help to treat the root causes of the dysfunction in his body, that ultimately led to his brain cancer diagnoses, and found that health store shelves were saturated with synthetics and products claiming to be healthy, yet contained harmful toxic ingredients. This realisation and their heartbreak further ignited a mission to fill the gap in the market for 100% pure, natural, and clinically proven Australian bioactive botanicals and collagen peptides that were actually beneficial to the human biology—free from heavy metals, GMOs, antibiotics, and any other "nasties." The Edible Earth philosophy is rooted in empowering people to make better-informed choices about their health, offering clean, effective, and science-backed solutions that regenerate and nurture the body on a cellular level, inside and out. Ultimately promoting synergistic biological harmony.
Our Unique Approach
We blend ancient medical wisdom, cutting-edge scientific research, and nature’s healing power to create holistic wellness formulas that target the root causes of chronic disease and premature aging. Our clinically proven hero ingredients—including hydrolysed marine collagen peptides, medicinal mushrooms, and probiotic micronutrient medicine—work synergistically to repair, strengthen, and optimise:
✔ Gut health
✔ Skin rejuvenation & anti-aging
✔ Hormonal balance
✔ Heart, brain & neurological function
✔ Muscle, bone & joint support
All without the prescription or toxic side effects—just pure, safe, and effective nutrition at any age or stage of life.
Industry Firsts & Pioneering Innovation
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First & only marine collagen brand in Western Australia
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First to formulate and market ingestible hyaluronic acid in Australia
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World’s first multifunctional GLOW Collagen Elixir™ Formulas—eat it, drink it, or wear it as a potent anti-aging collagen face mask
Ethics, Transparency & Social Impact
We take pride in our uncompromising commitment to purity, ethics, and sustainability:
✅ Multi-award-winning (Editor’s Choice, Silver & Bronze) for ethical sourcing, eco-conscious packaging, and fair workers' rights
✅ Supporting local farmers & the Australian economy
✅ Giving back—every order helps fund local wellness events, cancer research, reforestation, and land regeneration
✅ Community-driven health education—volunteering at our first Armed for Life Kids Mental Health Camp, and including our proudest moment speaking with Channel 9 at the 2025 HBF Run for a Reason, reaching 40,000+ attendees
As Seen In & Recommended By
🌟 Wellbeing | Prevention | Women’s Health | Woman’s Day
🌟 HIT FM | Luxe Nomad | 94.5FM + more
At Edible Earth, we believe in prevention over prescription, education over empty promises, and nature’s innate intelligence over synthetic shortcuts. Our mission is simple: to help you reverse your biological clock naturally, to end the suffering that chronic diseases and degeneration bring, whilst making a lasting, positive impact on people and the planet.
Because your health shouldn’t be a compromise—it should be a revolution.
🌿 Powered by nature. Backed by science. Driven by purpose. 🌿
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